THE ECONOMIC VIRTUES OF MILLENNIALS Tom McBride (Delivered on September 15 at the De Meo/Schneider Investment Conference in Chicago) Deidre McCloskey is a renowned economic historian at the University of Illinois right here in Chicago. One of her more striking ideas is that the virtues of different social groups are strongly determined by their economic status. For instance, the peasant class, having no prospects for financial gain, glommed onto the virtue of humility, linked to the idea that God would reward them for their humility someday in Heaven. For the aristocratic class, whose financial prosperity was assured, courage became a dominant virtue. They who have everything only lack the military adventure of becoming warriors, on battlefields where their bravery will Read on »
Beloit College Releases the Mindset List for This Year’s Entering Class of First-Year College Students, The Class of 2020 Beloit, Wis. — We have had the NOW generation…get ready for the RIGHT NOW generation, entering college this fall. This fall’s entering college students, the class of 2020, were born in 1998 and cannot remember a time when they had to wait for anything. They also can’t recall a time when the United States was not at war, or when someone named Bush or Clinton was not running for office. Each August since 1998, Beloit College has released the Beloit College Mindset List, providing a look at the cultural touchstones that shape the lives of students about to enter college. In Read on »
Click on the image to your left for the Amazon link to our latest book: THE MILLENNIAL PROMISE: 40 Tips from The Mindset List®. It’s a terrific guide to all phases of Millennial education–from classroom motivation to high tech instruction to the art of giving assignments. Think of it as The Elements of Style for Millennial education! It’s a concise little manual for teachers, counselors, administrators–useful for anyone involved in the education and training of America’s most talked-about generation.
OUR ANNUAL PARENTS’ ADVISORY It’s a new year, with new babies born every few seconds. Here are twenty questions that new parents will have to answer over the next couple of decades, as they raise the college class of 2038. #1: What was it like when you first saw robots flipping burgers at McDonald’s? #2: Are you telling me that Senator Clinton’s father used to be president, too? #3: What was a family doctor? #4: Why do all these pharmacies and food markets have steeples, like churches? #5: Why did you make we wait until I was seven before giving me a mobile phone? #6: When did the first robot colony land on the moon? #7: How long have people Read on »
Author contacts: Ron Nief (608-770-2625) firstname.lastname@example.org Tom McBride (608-312-9508) email@example.com Charles Westerberg (608-225-8100) firstname.lastname@example.org Beloit College Releases The Mindset List for This Year’s Entering Class of First-Year College Students, The Class of 2019 Beloit, Wis. — Members of the entering college class of 2019 were mostly born in 1997 and have never licked a postage stamp, have assumed that WiFi is an entitlement, and have no first-hand experience of Princess Diana’s charismatic celebrity. Each August since 1998, Beloit College has released the Beloit College Mindset List, providing a look at the cultural touchstones that shape the lives of students entering college this fall. For this year’s entering class there has always been Google; Email, informal to previous Read on »
About the Authors
Tom McBride is a professor of English and Keefer Professor of the Humanities at Beloit College. A graduate of Baylor University and the University of Illinois Urbana/Champaign, he teaches Milton, Shakespeare, and critical theory and has team-taught many interdisciplinary courses…. Read more »
“McBride and Nief should be hailed America’s cultural timekeepers.” —Jim Simon, Seattle Times